General Red Bull Vodafone Warriors

OMG

OMG

Can't wait for footage of this , must of been on the news by now..

Red Bull never does anything by halves - and it certainly didn’t hold back today.
The global giant’s dare-devil, full-on approach was graphically illustrated as it made a spectacular entrance as the Vodafone Warriors’ newest sponsor at Mount Smart Stadium this morning.
Red Bull had hatched a stunt to gate crash a Vodafone Warriors training session, pulling all the pieces together in just a few days without any of the club’s players or most staff having any idea about what would unfold.
The event was all about welcoming the Vodafone Warriors to Red Bull’s world … and welcoming Red Bull to the Vodafone Warriors’ world, an occasion created for the club, management and staff only (Red Bull having signed a three-year sponsorship deal).
While the players and staff were out on the field oblivious to what was in store, Red Bull staff, who had been on site practically since first light, continued working discreetly to set up their stunt.
Eventually the time came. With the Red Bull team in countdown mode, head coach Matthew Elliott - one of the few in the know - provided warning he would call a halt to training in a few minutes. All the players were brought together for what they imagined would be a huddle and debrief.
Only, as they gathered, their attention was diverted by a voice booming from speakers at the northern end of the ground entreating them to look at a big screen. A video rolled providing a flavour of New Zealand’s adventure world in the South Island and Red Bull’s association with it.
Not only the players and football were watching by now, so too was a gathered audience including club owner Eric Watson, management, office staff and some other visitors who were about to be stunned. It came via the piercing sound of a klaxon from the West Stand - the cue for Red Bell’s extreme world to come to life.
One surprise package followed another. Australian FMX rider Josh Sheehan came bouncing down one flight of steps before wheel-standing his way down to the northern end of the ground. Another blast and next down another set of steps was downhill mountain bike rider Brook Macdonald followed by enduro rider Chris Birch flying down some more steps and BMX rider Jaden Leeming via the northern embankment. Still there was more to come as ‘Mad Mike’ Whiddett came roaring out of the East Stand’s concourse and put on a memorable rubber-burning exhibition in his Red Bull-branded RX 7 drift car.
Just as the captivated crowd was applauding what they’d seen, a Hummer rolled into view, towing a trailer with a giant block of ice filled with cans of Red Bull. On board playing DJ was former Vodafone Warriors captain Steve Price.
There was only one way to release the cans - Vodafone Warriors captain Simon Mannering was handed a sledgehammer to do the job.
After chief executive Wayne Scurrah had welcomed Red Bull on board as the official energy drink of the Vodafone Warriors and the players had met the extreme athletes, it was time for a taste of rugby league for the guests. Each was tasked with taking the ball straight up to two waiting Vodafone Warriors players holding hit shields. It didn’t work out at all well for one who went flying backwards through the air much to the amusement of those watching - especially the NRL footballers - while another took the low route, diving through the reception committee’s legs to avoid damage.
Cameras rolled throughout the operation with a video produced by Red Bull set to be put up on www.warriors.co.nz later this week. It will be well worth watching.
If this is what Red Bull can create for a sponsorship launch in just a few days, imagine what activity it might provide as game day sponsor, at the moment set to be the first match of the year at Mount Smart Stadium on April 1 when the Vodafone Warriors host North Queensland. Mark it down in your diary and buy your tickets now.
https://www.voxy.co.nz/sport/warriors-welcomed-red-bulls-world/5/146664
 
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facefacts

Red Bull are in the big boy club when it comes to sporting sponsorship....it's quite something to secure them for 3 years, good job Warriors HQ.
 
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Spence

Spence

Sgt. Pepper
I think this is pretty exciting. Regardless of your opinions of Redbull, they do know how to work PR in cool ways. I don't know if the Warriors will get much money splashed at them, but I hope we have some extreme events involving us taking place.
 
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mt.wellington

mt.wellington

Warriors Orange Peeler
Red Bull are in the big boy club when it comes to sporting sponsorship....it's quite something to secure them for 3 years, good job Warriors HQ.
Couldnt agree more. I fail to think of a better sponsor of sport. When I think of Red Bull sport I think of the best the extreme sport world has to offer. Not sure how that ties in with the Warriors but Im all for it. Much more appealing then that milk powder company!!!
 
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PolarBob

PolarBob

#000000
Vodafone Warriors Membership benefits:

Official announcements before anyone else. (Like fuck)
 
tajhay

tajhay

🏉
Couldnt agree more. I fail to think of a better sponsor of sport. When I think of Red Bull sport I think of the best the extreme sport world has to offer. Not sure how that ties in with the Warriors but Im all for it. Much more appealing then that milk powder company!!!
Totally agree. Red Bull are fantastic at marketing, and spend more % on marketing than any other global company, by a long shot. Think back to the jump from space, that was a crafty marketing exercise, that was billed as a historical event with the amount of press it got. Working with anyone such as the calibre of the RedBull marketing executives will only enhance the warriors brand and reach.
 
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ToiletDuck

ToiletDuck

Administrator
Vodafone Warriors Membership benefits:

Official announcements before anyone else. (Like fuck)


Yeah it's a piss take. I found out a while ago because a red bull promo girl (that has zero interest in the Warriors) told me.

I've also been told that preferential tickets to trials weren't offered to members? The GC tix went on sale without a membership email going out first...is that true?
 
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PolarBob

PolarBob

#000000
Yeah it's a piss take. I found out a while ago because a red bull promo girl (that has zero interest in the Warriors) told me.

I've also been told that preferential tickets to trials weren't offered to members? The GC tix went on sale without a membership email going out first...is that true?

Yep, pretty sure that's true. Nothing my end. Someone feel free to say otherwise.

"Priority purchasing period to the out of Auckland game and pre-season trial fixtures", Har har.
 
mt.wellington

mt.wellington

Warriors Orange Peeler
There was definately priority purchasing for members in regards to the preseason games. This from one of the emails they sent members and posted on the 'Preseason Games' thread:

Priority purchase for Dunedin Trial
As announced last month, NRL football will be played in Dunedin for the first time when the Vodafone Warriors take on the Brisbane Broncos in a trial match at the city’s state of the art Forsyth Barr Stadium on Saturday, February 23 next year. It will be the final preseason hit-out for the Vodafone Warriors as new head coach Matt Elliott and his players eye the start of their 2013 NRL campaign. With Tickets going on sale Friday, 9 November, Vodafone Warriors Members will have a priority purchase period starting today until they go on public sale. CLICK HERE to purchase your tickets first!

Havent had an email for awhile. Not since the book/lunchbox sticker one and the one before that was the Warriors personalised merchandise email (calenders, diary..). Would love an update. How hard is it to bang out an email keeping us informed such as the recent injuries to Friend and Packer???
 
mode81

mode81

Fantastic to have Red Bull as sponsors now I'll enjoy my Red Bull and vodka's even more haha!

Great to get such a well known brand involved with the club, huge potential to reach out across to different genres and audiences worldwide the benefits are huge!. Getting them on board as sponsor will do wonders for the image of the club in terms of Red Bull being a youthful exciting and modern brand which people can connect with, unlike the dopey looking old lion red logo which only die hard old school drinkers can connect to.
 
mt.wellington

mt.wellington

Warriors Orange Peeler
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Raurimu Massive

Raurimu Massive

Thing that I like about this is that Red Bull don't tend to sponsor things just for shits and giggles. They want to back hardcore winners to promote their brand, so they must have seen something in the new setup that has given them some faith that we'll provide that. Kind of cool that League gets lumped in with extreme sports, too.
 
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fizurg

fizurg

Can't agree more. Red bull don't back wannabes or second bests. The thing the excites me the most is that red bull have seen the makings of a champion team.
 
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