THE NEW controlling body of the NRL look set to introduce a new look for the competition's emblem, with a redesigned logo entered for copyright approval.
The new look logo, featuring a lighter colour palette and the southern cross over a green shield with golden chevrons, was entered into the IP Australia system early this week.
It is a lighter treatment than the current branding, and will mark a distinctive branding change as the competition settles into the era of the independent commission - and as it continues its search for a new CEO.
In a stunning development in early June, David Gallop has stunned the footballing world by departing his role as chief executive of the Australian Rugby League Commission. Gallop came to a 'mutual agreement' which would see him step down effective immediately.
In the interim, NRL general manager of strategy Shane Mattiske, who is leading the broadcast negotiations and development of the game, took over.
The commission said that Gallop 'understood the need for a fresh approach', despite the chief signing a four-year deal to lead the new commission.
That would now seem to be set to expand to the corporate image of the league. The application to trademark the new image was made on behalf Australian Rugby League Commission Limited on July 13.
Social media was already buzzing about the new design, with some saying the NRL treatment bore a striking resemblance to the current Cricket Australia insignia.
The new logo can be viewed HERE (could a mod please attach the image to this post - i have limited powers on work comp)
Source : SportsNewsFirst
Looks like they really want to reiterate the 'National' in NRL...
